Thought Garden
Mosey through our blog to learn about how you can establish a personal brand, utilize PR, and market your business in more modern ways.
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How to Get Started as a Public Speaker: A Step-by-Step Guide
You know you’ve got something to say. Maybe it’s an idea, a message, or an expertise you want to share. Maybe you see others on stage, commanding attention, getting paid, and making an impact—and you think, Why not me? But here’s the problem: you don’t know where to start.
Why PR Is the Most Effective Growth Strategy in 2025
In digital marketing, content is king. But in today’s ever-more saturated market, the question isn’t what content to make, it’s where it can make the most impact (and how to get it there).
How to Get Booked on Podcasts (& Be a Sought-After Guest)
Learn how to get booked on podcasts, find relevant shows, craft standout pitches, and deliver great interviews. Rosarium helps you grow your brand, expand your audience, and land impactful guest appearances.
How to Land Your First Speaking Engagement: Find & Book Opportunities
Public speaking is an impactful way to share your insights with people who genuinely value your perspective. Each talk showcases your expertise, highlights your background, and connects you with audiences involved in your field.
How to Politely Say "No" in Business Without Burning Bridges
One of the most valuable and liberating lessons you can learn is how to best decline offers or clients that might not be the right fit for you for whatever reason.
How to Get Featured in a Magazine, Press Release, Publication, and Media
Getting featured in a magazine isn’t just about bragging rights—it’s about unlocking new opportunities. A magazine feature can establish you as an authority, connect you with a broader audience, and build credibility that opens doors to partnerships, speaking engagements, and more.
Self-Publishing vs Traditional Publishing: Retaining Control As An Author
Discover how self-publishing can empower you as an author, giving you full control to publish your book on your terms and reach your audience directly.
Leveraging storytelling for effective public relations
According to research from Jennifer Aaker at the Stanford Graduate School of Business, stories are 22 times more memorable than facts alone. That’s because a standalone piece of knowledge is only useful as long as it’s relevant. But a story can be applicable over a number of situations throughout a lifetime. A story isn’t one lesson. It’s many. It isn’t a simple fact. It’s a multi-faceted emotional experience.
Harnessing data-driven insights for public relations success
Data is the number-one way Rosarium learns from, and optimizes, our clients’ marketing and public relations (PR) strategies. It tells us about our audience, measures the impact of a campaign and points us to new tactics. When you’re doing it right, you can analyze everything — all the way down to the point of sale.
Crafting an effective PR strategy in the digital age
In the digital age, where information spreads at the speed of light and social media platforms have become primary sources of news and communication, crafting an effective public relations (PR) strategy is more important than ever. But it’s not only about traditional press releases or company news announcements anymore.
Embracing social media for effective public relations (PR)
At Rosarium, we treat every social post like a press release. Sure, you want to post, comment and engage carefully, because anything you put out into the digital world is there permanently. But using social media as your own press release platform is an exciting thing!