
Case Study
By refining Rosie’s personal brand and securing impactful speaking opportunities, Rosarium helped her emerge as a standout thought leader and active presence in both national and local arenas.
Rosie Paulsen is a powerhouse bilingual speaker, published author, and Medicare strategist with a heart for community empowerment. When she found Rosarium, she needed structure: a strategic push into national speaking engagements, polished brand materials, and a partner to streamline event management. Our challenge was to build credibility, land quality stage appearances, and help Rosie shine online and in person.
Strategy
Rosarium designed a personalized roadmap to guide Rosie’s growth as a high-impact voice. Our approach centered on three key pillars for long-term brand elevation.
Establish Rosie as a national speaker and thought leader by opening the door to industry-relevant, high-profile speaking opportunities.
Enhance her personal brand assets including social profiles, one-pager, website, and video content.
Plan and produce signature events that build credibility and generate media-worthy moments.
Rosarium actively managed Rosie’s speaker applications, refining her submissions, customizing abstracts, and negotiating with event coordinators. In just 3 months, we submitted 46 applications, resulting in several accepted appearances and growing interest in Rosie’s message of purpose-driven leadership.
HIGHLIGHTS
5 speaking opportunities booked
50 ebook downloads
150% growth in personal brand content engagement
Speaking Engagements

Rosarium revamped Rosie’s brand collateral to highlight her distinct combination of authority, authenticity, and charisma. With a compelling one-pager, polished speaker deck, refreshed LinkedIn profile, and dynamic video content, she’s now fully equipped to land top-tier speaking opportunities.
Delivered Assets:
Speaker 1-pager
Media-ready speaker deck
Updated bio and video reels
LinkedIn profile refresh
Brand Assets and Content
In 90 Days, Rosie Became a National-Stage-Ready Speaker
75 custom speaker submissions
2 branded events fully executed
15+ branded assets delivered
4 sponsors per event on average
2 final professional videos
Elevated speaker profile and credibility
The Results
Connect with Rosie and follow along on her journey by visiting rosiepaulsen.com!