Case Study

By refining Rosie’s personal brand and securing impactful speaking opportunities, Rosarium helped her emerge as a standout thought leader and active presence in both national and local arenas.

Rosie Paulsen is a powerhouse bilingual speaker, published author, and Medicare strategist with a heart for community empowerment. When she found Rosarium, she needed structure: a strategic push into national speaking engagements, polished brand materials, and a partner to streamline event management. Our challenge was to build credibility, land quality stage appearances, and help Rosie shine online and in person.

Strategy

Rosarium designed a personalized roadmap to guide Rosie’s growth as a high-impact voice. Our approach centered on three key pillars for long-term brand elevation.

  1. Establish Rosie as a national speaker and thought leader by opening the door to industry-relevant, high-profile speaking opportunities.

  2. Enhance her personal brand assets including social profiles, one-pager, website, and video content.

  3. Plan and produce signature events that build credibility and generate media-worthy moments.

Rosarium actively managed Rosie’s speaker applications, refining her submissions, customizing abstracts, and negotiating with event coordinators. In just 3 months, we submitted 46 applications, resulting in several accepted appearances and growing interest in Rosie’s message of purpose-driven leadership.

HIGHLIGHTS

  • 5 speaking opportunities booked

  • 50 ebook downloads 

  • 150% growth in personal brand content engagement 

Speaking Engagements

Rosarium revamped Rosie’s brand collateral to highlight her distinct combination of authority, authenticity, and charisma. With a compelling one-pager, polished speaker deck, refreshed LinkedIn profile, and dynamic video content, she’s now fully equipped to land top-tier speaking opportunities.

Delivered Assets:

  • Speaker 1-pager

  • Media-ready speaker deck

  • Updated bio and video reels

  • LinkedIn profile refresh

Brand Assets and Content

In 90 Days, Rosie Became a National-Stage-Ready Speaker

  • 75 custom speaker submissions

  • 2 branded events fully executed

  • 15+ branded assets delivered

  • 4 sponsors per event on average

  • 2 final professional videos

  • Elevated speaker profile and credibility

The Results

Connect with Rosie and follow along on her journey by visiting rosiepaulsen.com!

Connect with Rosie and follow along on her journey by visiting rosiepaulsen.com!